What Makes People Keep Promotional Products for Years?
Sep 25
Think about the promotional products you've received over the years. How many do you still use? Most people only keep a few. Cheap pens run out of ink, novelty items get tossed in drawers, and any...
Continue Reading12 Perfect Pediatric Products for Babies
Sep 18
Oh, babies! What a joy to welcome. Bringing a new baby into the world is so exciting (but also stressful and frequently sleepless). New parents know that there's a lot to procure and prepare before...
Continue ReadingWhy Packaging Matters in Promotional Merchandise
Sep 3
Have you ever gotten a promotional item that seemed more valuable than it really was? Or maybe you received something useful, but it didn't stand out because the packaging was forgettable. Often...
Continue ReadingCase Study: Thank You for Spooning
Aug 27
Description: 12 Oz. Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. How...
Continue ReadingA Marketer's (Tiny) Guide to Promo at Trade Shows
Dec 19, 2025
Trade show season is quickly approaching, and standing out in the sea of booths can feel like a daunting task. The competition is fierce, and capturing attention amid the hustle and bustle of the e...
Continue ReadingTake a Hike! 6 Products to Help you in the Great Outdoors
Sep 28, 2025
Did you know that between the United States, Mexico, and Canada, there are 15 different ecological regions in North America? Right in our own back yard, you can go from the frosty tundra of far nor...
Continue Reading16 Ways Color Affects Your Branding and Marketing
Sep 18, 2024
Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...
Continue Reading5 Products That will Send you Over the Moon and out of This World
Dec 24, 2023
For the first time since Neil and Buzz took those first steps on July 16th, 1969, there hasn't been a more exciting time for space exploration than right now. Just recently, we landed another rover...
Continue ReadingBamboo: It's Not Just for Pandas!
Jun 29, 2023
What first comes to mind when you think of the phrase "made from sustainable materials"? Bamboo, of course! Bamboo, which is a type of grass (who knew!), is an incredible renewable and sustainable ...
Continue Reading6 Products to Grow Your Business!
Jun 14, 2023
People love plants! They live in our offices and our homes and whether you have a large flourishing garden or fake plants because you can't even keep a cactus alive, there's a plant-themed promo fo...
Continue Reading6 Fun Products for Keeping Kids Occupied at Home
Feb 4, 2023
Since the coronavirus outbreak has forced many schools and daycares to close, millions of children are experiencing a major disruption in their daily lives. Parents working from home may be struggl...
Continue ReadingCraft the Perfect Trade Show Swag Bag
Oct 23, 2022
Virtual tradeshows are definitely here to stay, and that isn't a bad thing! Not only are virtual tradeshows a lot more cost-effective for the organization hosting them, but they're also cheaper for...
Continue ReadingThe History of Promotional Products
Aug 18, 2022
If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products h...
Continue Reading12 Coolest Squeeze Products to Relieve Your Stress
Jul 12, 2022
Admit it, when you get a goodie bag full of promotional products, or you see a booth at a trade show - you immediately gravitate towards the stress relievers. Stress relievers have evolved well bey...
Continue ReadingTake 5 of These Promotional Products for the Medical Field, and Call Me in the Morning
Jun 27, 2022
It can be tough for people in the medical field to get their names out to new patients. If you own a restaurant, you can have your cool mascot show up at a local sports game and toss out t-shirts. ...
Continue ReadingYour Guide to Drinkware
Jun 5, 2022
Mugs, tumblers, and bottles...oh my! There is an abundance of variety available when it comes to promotional drinkware, which can make it difficult to decide what is the best choice for your brand....
Continue ReadingWhat Makes Gen Z Tick?
Mar 23, 2022
It's 2020, and Generation Z is growing up. The generation includes people born between 1995 and the 2010s, putting the group's eldest squarely in their mid-twenties. Chances are that you may work a...
Continue Reading6 Products to Welcome Students Back to School
Feb 28, 2022
"Don't you just love New York in the fall? It makes me wanna buy school supplies. I would send you a bouquet of newly sharpened pencils if I knew your name and address." Tom Hanks said it bes...
Continue Reading6 Benefits of Customer Loyalty Programs
Jan 23, 2022
Everybody loves getting new business - it's exciting! Because new customers are so crucial to growing a business, many companies pour the majority of their marketing time and energy into generating...
Continue ReadingRelax and Unwind With These 10 Promo Products
Jan 1, 2022
Like that classic Beatles song, sometimes it can feel like your working eight days a week. Maybe you've had back to back meetings or you've had a stressful travel week. Whatever the case, nothing h...
Continue ReadingWhat’s Up With Unboxing Videos? The Trend You Must Try
Dec 17, 2021
We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to prod...
Continue ReadingLead a Healthier Lifestyle With These 6 Promotional Products
Oct 6, 2021
Eating healthy. Weight management. Working out five times a week. There are many health-related resolutions we set at the beginning of a new year. But, do we follow through with them? Many times, t...
Continue Reading8 Graphic Design Mistakes to Avoid
Jul 19, 2021
From social media graphics and website layouts to creating a cohesive grouping of promotional products, there are plenty of opportunities to flex your creative muscles and grow your business at the...
Continue ReadingA Quick Guide to Promotional Bags
Jul 11, 2021
Whether you're at a tradeshow, school, office, or even the grocery store, chances are that you're going to see a promotional bag. Bags are one of the most ubiquitous promotional products - and for ...
Continue ReadingIt's Party Thyme: 7 Products for Plant Lovers
Jun 12, 2021
In recent years, home gardening has gone from a small hobby to a full-blown trend. Houseplants aren't just beautiful home décor- they're actually good for your health! Owning indoor plants c...
Continue ReadingFrom Zero to Wow: 6 Uniforms That Every Employee Will Love
Jan 27, 2021
Have you ever worked at a 9 to 5 job where there is a mandatory uniform? But... this required uniform is old, frumpy, and 100 percent unflattering? We've been there too! There are benefits of unif...
Continue ReadingReusable vs. Disposable Items
Dec 29, 2020
Disposable products are a common part of everyday life for most folks - think single-use items like plastic cutlery, paper plates, shopping bags from the grocery store, napkins, the coffee cup from...
Continue ReadingYour Guide to Promo Hats
Oct 18, 2020
A hat is a hat, right? With so many different styles available, it's easy to get confused. With this quick guide to promotional headwear, you'll learn the differences between the various styles of ...
Continue ReadingHow to Create Buzz Around a Launch With Promo Products
Oct 3, 2020
So, you're launching a new product or service? Congratulations - what an exciting time for your business! We understand that your next step is to develop your action plan to make this launch overwh...
Continue ReadingCase Study: This Promotional Product is in the Bag
Sep 4, 2020
Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock desi...
Continue ReadingHow Promo Products Can Tell Your Brand's Story
Jul 8, 2020
Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...
Continue Reading6 Purr-fect Promo Products for Cat Lovers
Jun 9, 2020
Everyone knows that dogs are man's best friend, but did you know that cats have been living alongside humans as companions since at least 7500 BC? In 2017, cats were one of the most popular pets by...
Continue Reading6 Products to Include in Every Holiday Gift Basket
Jun 2, 2020
It's always a good idea to get those gifts planned out and ready to go before the holiday chaos begins, and that includes client appreciation gifts. But, what do you get them? Put in extra thought ...
Continue ReadingGraphic Design Terms Everyone Should Know
May 12, 2020
It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save y...
Continue ReadingGeneration Z vs. Millennials: What’s the Difference?
Apr 28, 2020
We're all familiar with the stereotypes that characterize the millennial generation- avocado toast, "killing" chain restaurants, and being social media obsessed. But what actually defines a millenn...
Continue ReadingSustainability & Environmental Responsibility: Why it Matters
Apr 13, 2020
As the reality of our planet's changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 2018 ...
Continue Reading6 Retro Products That Are a Blast From the Past
Mar 22, 2020
No matter what decade you think of when you think of "retro products", you can bet there's a customizable product perfect for your next event. Using nostalgia to promote your business can resonate ...
Continue Reading6 Things You're Missing Out on by Not Using Promotional Products
Mar 15, 2020
Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...
Continue ReadingCase Study: Keep it Cooler
Feb 8, 2020
Description: Dual Compartment Cooler Bag Industry: Corporate / Fortune 500 What it was purchased for: An annual company picnic for employees and their families. Each year they give their e...
Continue ReadingYes, There's a Difference: Everything You Need to Know About Pens
Jan 11, 2020
Even as much of our world goes digital and paperless, the pen remains an essential tool in both office and home life. With so many different types of pens, choosing the "write" one can be a lot har...
Continue ReadingCase Study: Hay, Where'd You Get That Tote?
Dec 27, 2019
Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors...
Continue ReadingOur Top 10 Favorite Eco-Friendly Products
Dec 13, 2019
Sometimes it's good to take a moment and get in touch with Mother Earth. Not only are these products great for printing your company logo or message, but they also serve dual purposes. The products...
Continue ReadingThese Are the Tech-Savvy Promotional Products You Are Looking For
Oct 1, 2019
Technology advances exponentially. By the time you finish reading this article, you might be actually be reading it in some virtual reality café where Elvis is serving you a strawberry daiqu...
Continue ReadingSwing, Batter! The Best MLB Promotions
Sep 24, 2019
Looking beyond the peanuts and Cracker Jacks, there are some creative new promotions heading to major league baseball stadiums this season! The tradition of these MLB giveaways dates all the way b...
Continue ReadingHow to Put Together an Onboarding Kit
Jun 9, 2019
Employee engagement starts the second a new employee walks in the door, so it's important for companies to make a good impression on their first day! The onboarding process shouldn't just be about ...
Continue Reading4 Steps to #Winning Social Media
May 26, 2019
Social media is one of the fastest growing and ever-changing media platforms in existence. What began as an online community for the younger generations, now encompasses billions of people across t...
Continue Reading10 Tweetable Quotes for Motivation
Dec 12, 2018
People love quotes. That's probably why 30% of retweets on Twitter are quote-related. You can tap into that trend by posting engaging and entertaining quotes on your company's account. However, quo...
Continue ReadingBranding 101: Let’s Talk Logos
Jul 8, 2018
A logo is often a company's first impression and it can impact a customer's perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element that repre...
Continue ReadingYour Brand Is Your Business - Market It!
Jun 17, 2018
As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...
Continue ReadingGraphic Design Terms Everyone Should Know
May 5, 2018
It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save yo...
Continue Reading6 Things You're Missing out on by Not Using Promotional Products
Apr 14, 2018
Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...
Continue Reading5 Fail-Proof Ideas for Your Business Instagram
Mar 17, 2018
What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it - Instagram. This photo and video sharing social platform have re...
Continue Reading5 Invaluable Marketing Books to Help Grow Your Brand
Feb 24, 2018
In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless res...
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